My brilliant buddy, Randy Enos remembers working for CBS, see Randy’s archive of editorial cartoons, email Randy Enos –Daryl
Around 1964, I did my very first animation job. It was for CBS and I got to work for the legendary Lou Dorfsman who shaped every aspect of corporate design for CBS in his 40 years there. I was tasked with creating ten, 10 second “teaser” spots which would be used at station breaks on the network.
CBS had just created a break-through technology they called VPA (Vote Profile Analysis) which would hopefully predict the outcome of elections, shortly after voting had begun, with supposedly, a high degree of accuracy. It was top secret. They were going to reveal it when the time was right and the job I had been assigned was to tease the public and build up curiosity until then. We would throw out the letters V P A to the viewers and make everybody wonder what the hell it meant in ten second bits between programs. We also popped the words “Vote Profile Analysis” in small letters in the last few seconds at the bottom of the screen.
So, my first animation experience was to be the manipulation of three simple black type letters into 10 arresting filmic arrangements.
I zoomed a “V” from a tiny dot on the screen to full screenrevolving it upside down while it was joined by “P” which had slid in from the right side. The upside down “V” became an “A” with the addition of the crossbar while the “P” disappeared.
I panned a “V” onto the screen, in another spot, zoomed in to the blackness of the letter and zoomed right back out to reveal that it was now a “P”, then back in and out to reveal the “A”.
I continued on in this fashion, zooming, panning and twirling the letters around through ten variations avoiding the more obvious approach of actually just manipulating the forms into each letter. I kept the letters whole all the time, maintaining their dignity as type forms and not succumbing to “Walt Disney” anthropomorphic transformation or just melding from one letter form to the other.. I felt that it described the “style” of CBS to keep it simple, black and white, elegant movement and transformation.
As simple as it was, and maybe because it was so simple, it became, I think, the most creative endeavor of my short animation career. It’s so compelling to get caught up in the rhythm of a job like that where the ideas just start popping into your brain. It’s good to have a time constraint to work around that forces you to be basic, direct and clean. No time to get “junky” in 10 seconds.
For weeks and weeks before they revealed their proud program that was going to beat all the competition in vote projection, we watched my VPA’s dance around for 10 seconds at every station break.
I haven’t been to the CBS building in many years, so I don’t know what it’s like now, but when I used to go into the building in those days, it wasn’t like going into any other big corporate building; it was carefully designed by Dorfsman (I guess), in every detail. There was the “CBS” typeface that was used everywhere down to the elevator buttons. When you arrived at your floor, there was a spacious waiting area wherein a receptionist sat a plain, clean desk. the décor was of a black and white or subtle grey: floor, rugs, walls, ceiling, etc.. Radiating off this main area there were long corridors going off to the different offices. At the far end of each corridor was the shock of a big square very brightly colored abstract painting. That was the only color. All aspects of the offices were rigidly controlled. Receptionists told me that they couldn’t have even a stray paper clip on their desk. Everything had a place that was design controlled and policed.
When you stepped into that building, you weren’t stepping into a building, you were stepping into a huge, formal piece of graphic design –cool, clean, elegant, black and white.
Down the block sat the NBC building, my next network client, a virtual riot of peacock color.
See Randy’s archive of editorial cartoons, email Randy Enos
Read many more of Randy’s cartooning memories:
Man’s Achievements in an Ever Expanding Universe
The Smallest Cartoon Characters in the World
Brought to You in Living Black and White
Art School Days in the Whorehouse
The Card Trick that Caused a Divorce
8th Grade and Harold von Schmidt
The Funniest Man I’ve Ever Known
Read “I’m Your Bunny, Wanda –Part One”
Read “I’m Your Bunny, Wanda –Part Two”
Famous Artists Visit the Famous Artists School
Randy and the National Lampoon




































Every month Max’s two front windows would feature the work of one of the artist/customer’s work. I can’t say it was all fun and games … yes, I can … it WAS all fun and games. One day 


















When you were born and raised in New Bedford, Massachusetts, as I was, you grow up in an atmosphere of whaling history. At one time back in the late 1840’s, New Bedford was the richest city in the world. That’s right –not the country but, the world! It all came from a Quaker business, the collection of whale oil. The oil generated by the New Bedford (and earlier the Nantucket) fleets of whaling ships supplied the street lights of the world, the lamps of Italy’s opera houses, buggy whips, canes, perfume enhancers, candles and hundreds and hundreds of other products. The oil from the Sperm whale is the finest machine oil that has ever appeared on this planet.
So, when you’re a kid in New Bedford and you go to the library or you accompany your parent to the bank or you go to a municipal building or go to school, you see all around you, paintings of the whale chase. Whales heeled over snapping whaleboats in their mighty jaws, hapless seamen falling through the air, mighty ships plowing through rampaging seas. Out in front of the New Bedford Public Library is the symbol of New Bedford, a sculpture of a strong whale man in the prow of a whaleboat, with his sharp harpoon in hand, ready to dart it. Now, on the other side of the library, stands a statue of a black harpoon maker named Lewis Temple. There are no existing pictures of Temple so the sculptor used a picture of his son as the model. This man invented a harpoon that revolutionized the whaling industry because it was designed in such a way that once thrust into a whale’s hide it stuck and didn’t pull out which was the problem with the harpoons that preceded it. It’s called the “Temple Toggle.” I own two 1800’s examples of this iron.


As the years went on, I started thinking about my childhood and heritage and I began reading some whaling books. It was startling to me because I found such a connection to it. I was reading books that constantly mentioned New Bedford and mentioned the whalecraft shops that I realized were right in the neighborhood that I had grown up in. In the later days of whaling, the American-Portuguese had, pretty much taken over the business. The captains had Portuguese names that I was familiar with. I started to discover a history that I really never knew existed wherein the whaling industry, playing a big part in the Revolutionary War (that tea-party adventure in Boston was on a whaleship), the Civil War, the Gold Rush and more. History teachers tell me that they too have been unaware of this rich history.
In my extensive readings on whaling lore, I discovered a whale named “Mocha Dick.” He was a white whale who rampaged through the Pacific in the 1800’s eating whaleboats and whale men seemingly seeking vengeance on the enemies of his brethren. He was based around Mocha Island off the southern coast of Chile. Mocha is pronounced with a “cha” sound rather than a “ka” sound because it’s Spanish (but try to tell that to the rest of the folks out there who study whaling lore). All the whale men of the era knew of Mocha, including Melville who later used a version of his name for his great Moby Dick.
An art director friend from The Wall Street Journal, Dan Smith asked if I’d like to do a book with him in his newly formed “Strike Three Press.” Dan loves books and he even likes to “make” books –I mean he binds them, hand stitches them etc. He asked me what I would like to do a book about and I quickly said “Mocha Dick”.
Later, around 2013, the award winning designer, Rita Marshall was at my house and saw a big picture of Mocha Dick that I had made. Months later she told me that she couldn’t get that picture out of her head and also said that they had a manuscript from a writer named Brian Heinz on Mocha Dick. And, so, another Mocha Dick book was crafted for her company Creative Editions. It’s a rather sophisticated children’s book. Thanks to some great starred revues from places like Kirkus and some mentions on important websites like Brainpickings.org and the Atlantic Magazine’s, we got so many advanced purchases on Amazon that we sold out the first edition two weeks before the book was even released. I was blessed to have a great writer on board that trip around.
“The Neil Simon of England,”
An audience member can see all the plays if they wish and in any order they wish on alternate nights. The theater might perform the first play on Tuesday, the second on Wednesday and the third play on Thursday and on Friday, back to the first play again. It’s all the same plot seen from different locations. For instance, when you’re watching the play that takes place in the sitting room, you can hear action and dialogue in the background from the dining room. When you see the “Table Manners” play, you can see what was going on in that dining room that you only heard at a distance in the other play and so forth. It was a very clever idea. It didn’t matter if you saw just one of the plays or all three, you still got the whole story and the SAME story.
In 2009, I got the job of creating a poster for the show when
I was flying blind. I decided to make him faceless and I went with the beard.
It turned out to be a great job for me financially because as time went on, they kept asking for more and more drawings for the program: for theater décor, for New York Times ads, and for products. I hadn’t been to a Broadway show for some time and didn’t realize that they sold a lot of products with the logos and poster art on them, like mugs, hats, key fobs and shirts of all types. Ours had normal tee shirts featuring my poster design and they also sold fancy, sequined women’s shirts.
My wife and I ended up seeing all three plays at a special Saturday showing. We saw one play just before noon, had lunch, then saw a second play and then the third in the evening. I saw Spacey and other famous actors in the lobby at the performances, but what knocked me out was seeing my crude linocuts blown up to amazing dimensions. My sloppy hand lettering paraded across the wall over the ticket booths. A giant poster on cloth was hung in their big front window that you could see from inside and outside of the theater.
They were just plain ol’ bluish pajamas.
My first favorite comic strip was
When you went to the movies in those days (25 cents), you were treated to a short feature, a newsreel and then the full length feature. The
In 1955, just as I was starting art school there was the great Martin and Lewis movie 
In 1997, the movie
After I had been an illustrator and cartoonist for many years, the Westport illustrator,