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Complaints About the Relative Sizes of Fish

I knew this would happen – I’m getting complaints about the relative sizes of the fish in my Google/Yahoo/Microsoft cartoon. Here is an example:

From: Parker, David

Subject: cartoon for 2/2/08

Good day,

I think you have a minor error with the cartoon for 2/2/08.

If you’re picking the fish size based on search market share, then the Microsoft fish should actually be smaller than the Yahoo fish … if you’re sizing them based on Revenue, then the Microsoft fish should be much larger than all the others!

MS revenue: $51.2B

Google revenue: $16.6B

Yahoo revenue: $6.7B

Food for thought

I get a whole lot of e-mail every day reminding me that size DOES matter. In this case, I’m referring to the relative share of the online search market, where Google controls about 75% of the business. Here the fish are drawn with correct relative volumes – the Microsoft and Yahoo! fish are roughly spherical and the Google fish is flat, viewed from the side. Our readers need to think in three dimensions.

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Huge, Crazy Reaction to Girl Scout Cookies Column

We’ve been getting a crazy reaction to a recent column we syndicated by Tom Purcell. Stark raving crazy readers have been flooding us with email and phone calls complaining about the column below, which makes a tongue-in-cheek argument that Girl Scout Cookies should be banned. We’ve learned that you don’t joke about little girls. If you want to comment on the column, click here.

Considering the flood of e-mail from shallow readers, I asked Tom for a comment:

I’d like to say I was surprised by some of the responses I got to a satirical column that calls for a ban on Girl Scout cookies, but the truth is I wasn’t surprised at all.

The idea in the column below was to poke fun at some of the stridency we see on op/ed pages by folks who lecture the rest of us on what we must do to save the world. You might think it obvious that readers would see the gag — what kind of nut would attack Girl Scouts and demand that their cookie sale be banned to save the environment and protect us from a host of other ills — but a number of readers didn’t see the gag.

Some of the early mail I got came from folks on the left who praised me for being anti-capitalist. Much of the mail came from Girl Scout moms who thought I was dead serious. Some of these folks actually called the editors at their local paper to complain; others called Cagle Cartoons directly. They were mighty angry at this writer and responded to my “attack” on the Girl Scouts point by point. Interestingly, the later mail has come from people who saw the real point of the column and got a kick out of it.

In any event, Cagle’s Sales has a theory as to why many folks missed the gag. Though it’s true readers have misunderstood satirical pieces in their local newspaper in the past — think Mike Royko and Art Buchwald — could it be that these days it’s hard to tell the difference between satire and columnists who really mean what they are writing — who really don’t see the silliness in their point of view and the demands that they’re making on the rest of us? –Tom Purcell

Here is the offending column:

Why Girl Scout Cookies Must Be Banned

By Tom Purcell

The Girl Scout cookie season is upon us. That means one thing. The annual cookie sale must be banned.

How can we allow anyone, in these progressive times, to inflict empty calories on an already obese public?

How can we be so inconsiderate to diabetics and others who are unable to consume sugar?

How can we allow any organization, regardless of its cause, to use children to pimp products loaded with trans fat, the partially hydrogenated oil that Americans fear more than communism?

It is true that the Girl Scouts organization was founded in 1912 to help girls develop physically, mentally and spiritually. I know the annual cookie sale has become a tasty part of American culture since it originated in 1917.

But the fact is this: The annual sale is teaching girls TERRIBLE values.

It is teaching them raw capitalism — how to exploit the weak and the helpless. My own niece, an otherwise sweet and lovely child, knows I can’t help but eat shortbread cookies by the row. I eat Thin Mints as though they were Tic Tacs. I down Peanut Butter Patties the way grizzlies dine on wild salmon.

I’m addicted. But rather than protect me from my addiction, she preys on me. She calls or visits just before dinner — when I am at my most hungry and vulnerable. She tells me about her troop’s good deeds and how my order will fund even more.

The clever little manipulator always walks away with a sizable order.

All Girl Scouts do. They probably meet in private to laugh about the helplessness of their victims — they laugh about the strong-arm techniques they use to part friends, family and neighbors from their hard-earned dough.

In the process, they are destroying our environment. More than 200 million boxes of Girl Scout cookies are sold every year — that’s $700 million in annual revenue. Precious trees must be felled to farm the grains and sugars needed to produce them — trees that are essential to dissipating carbon dioxide.

What’s worse, as those cookies are manufactured, packaged and shipped, more carbon dioxide is pumped into the air. That’s right, the Girl Scouts are causing the Arctic ice cap to melt. The next time you dip a shortbread cookie into a cup of milk, the least you can do is remember the starving polar bears stranded on hideously small ice floes.

That’s why the annual Girl Scout cookie sale must end.

Look, if the Girl Scouts want to teach girls how to market products and manage inventory and money, can’t they be more socially responsible? Instead of selling cookies, why not sell low-energy-consumption light bulbs? Why not sell something that makes the girls aware of man’s thoughtless destruction of our fragile ecosystems?

Better yet, instead of teaching the girls the principles of capitalism, why not teach them how to be government bureaucrats instead? America is moving toward European-style socialism. The careers of the future will be in government, not the private sector. Why not have the government produce a pamphlet on the harmful effects of cookies, then mandate that the girls develop a program to distribute it?

Sure, I know some people will criticize me for demanding an end to the cookie sale. They’ll say that it really does teach girls useful business skills. They’ll say that it’s as much a part of American culture as baseball and apple pie — that we should celebrate it and enjoy it. They’ll say that America has real problems and that I ought to focus on those rather than something as harmless as a lousy cookie sale.

Well, nuts to that. I urge you to write your senator and congressperson. If the Girl Scouts won’t willingly stop foisting their cookie pox on the rest of us, we must use the might of the federal government to mandate a ban on their annual sale.

I hope the ban goes into effect before my niece talks me into placing another order.

If you want to comment on Tom’s offensive column, click here

Here is some cartoon supporting evidence for Tom’s position:

Cartoon by M. e. Cohen, Comment on this cartoon.

Cartoon by Mike Lester of the Rome (GA) News-Tribune, Comment on this cartoon.

Cartoon by Joe Heller of the Green Bay Press-Gazette, Comment on this cartoon.

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Column Repost

This is in from our buddy, Dave Astor at E&P, posted with permission:

A Cartoon Flip-Flop After New Hampshire’s Primary

By Dave Astor, Published: January 16, 2008 11:25 AM ET

NEW YORK Hillary Clinton may have turned the Democratic presidential race upside down when she won last week’s New Hampshire primary. Meanwhile, editorial cartoonist Bob Englehart definitely turned New Hampshire upside down.

Englehart, of The Hartford (Conn.) Courant and the Cagle Cartoons syndicate, did a four-panel drawing last week about Clinton’s victory. In the last panel, the “Live Free or Die” state was flipped.

When contacted by E&P, Englehart replied: “Hah! I made a mistake. I was so focused on making a vertical state fit a horizontal space that I didn’t even notice I had made it upside down! Most people didn’t even notice.”

And he quipped: “I hear New Hampshire is changing its slogan to ‘Live Right Side Up, Or Die.'”

Click here to comment on Bob’s upside down state cartoon.

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Three New Cartoonists are Added to our Site!

I’m pleased to add three new foreign cartoonists to our site today. Jens Hage is an award winning ‘toon talent from Denmark, he is a freelancer for the Danish national newspaper “BerlingskeTidende” (the world’s oldest newspaper) and works on the staff for the annual Danish satirical book “Blæksprutten” (the Octopus), which has been published for 116 years. E-mail Jens. Click here to see Jens’ new archive on our site.

 

 

 

Jeremy Nell’s cartoons, titled “Ditwits,” appear on the front page of one of the largest daily, national newspapers in South Africa, “The Times.” Visit Jeremy’s site. E-mail Jeremy. Visit Jeremy’s archive on our site.

This cartoon is about South Africa’s ruling party, the ANC, and its new leader, Jacob Zuma, who is facing corruption charges and has a colorful (and ugly) history.

Yes, it takes some obscure knowledge of foreign affairs to understand the work of most foreign cartoonists, which makes the selection of cartoonists for our site a little tough sometimes. We like for the foreign cartoonists to draw about international issues that an American audience will readily understand, and most of them do – but we also want to present a real picture of what is going on around the world in cartoons. So, suffer and learn about Jacob Zuma.

Our third new cartoonist is Khalil Rahman who is the staff cartoonist for the Bengali newspaper, the Daily Naya Diganta in Dhaka, Bangladesh. E-mail Khalil. Visit Khalil’s cartoon archive.

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Quotes Quotes Quotes

My friend, professor Chris Lamb, who usually writes about editorial cartoons, has written a book about famous quotes. The book is called, “I’ll be Sober in the Morning.” The title is culled from a famous Winston Churchill quote. The book is great fun and Chris sent me a collection of his favorite quotes from the book that I am including below. E-mail Chris.

British Prime Minister Winston Churchill had been drinking heavily at a party and bumped into Bessie Braddock, a Socialist parliament member.

“Mr. Churchill, you are drunk,” Braddock said harshly.

“And Bessie, you are ugly. You are very ugly,” Churchill snapped and then after a pause, added: “I’ll be sober in the morning.”

John Wilkes, the eighteenth-century British political reformer, was debating John Montagu, the Fourth Earl of Sandwich, in the House of Parliament. As the exchange went on, the tone grew more and more personal. Montagu finally shouted at Wilkes that he would either die on the gallows or of venereal disease. To which Wilkes responded, “That, sir, depends on whether I first embrace your Lordship’s principles or your Lordship’s mistresses.”

During one of the famous Lincoln-Douglas debates, U.S. Sen. Stephen Douglas told his conservative audience that he had once seen his opponent selling whiskey.

When it was his turn to speak, Lincoln made no attempt to dispute the charge. He agreed that he had once worked as a bartender.

“I was on one side of the bar serving drinks,” he said, “and Douglas was on the other side, drinking them.”

When Woodrow Wilson was governor of New Jersey, he was informed that one of the state’s U.S. senators had died and it would therefore be up to Wilson to appoint a successor. Shortly thereafter, a state politician called Wilson and said, “Mr. Governor, I’d like to take the senator’s place.”

“It’s okay with me,” Wilson replied, “if it’s okay with the undertaker.”

One evening a nervous soprano struggled hopelessly before President Calvin Coolidge at a White House recital.

“What do you think of the singer’s execution?” one of the guests asked Coolidge.

Coolidge paused and then quietly answered, “I’m all for it.”

Former Georgia Governor Herman Talmadge was asked what would be the effect of all the people moving from Georgia to Florida.

“I am sure it will enhance the level of intelligence of both states,” Talmadge said.

During an exchange in Parliament, Lady Nancy Astor snarled at Winston Churchill and said: “If you were my husband, I would poison your coffee.” Churchill replied: “If you were my wife, Nancy, I’d drink it.”

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Cartoon Round-up Ouch Gas prices

Ouch! Gas Prices!

The price of oil came close to the $100 dollar a barrel level recently as gas prices continue to climb. High gas prices are an evergreen theme for political cartoonists. Huge, menacing gas pumps have become a regular cartoon character.

After a while it gets tough. We’ve drawn every possible combination of SUV bashing, oil company logo parody; we drew paying an “arm and a leg” for gas, with actual arms and legs – or paying with your first born; or trading the college education for a tank of gas. Gas pumps are often guns pointed at the comsumers’ head – or nooses.

Just when it seems like every possible gas price gag has been done – we have another round of high gas prices and we’re all back to the drawing board.

Daryl Cagle is a political cartoonist and blogger for MSNBC.com. Daryl is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. He runs the most popular cartoon site on the Web at Cagle.msnbc.com. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.

Daryl is filling in for Susie Cagle, who is on vacation this week.

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Burgers Burgers Everywhere

Burgers, Burgers, Everywhere!

For American cartoonists hamburgers are tasty junk food, but for cartoonists beyond our borders hamburgers are symbols of America. In fact, unless we’re told that hamburgers are a symbol for the USA, American readers would have a tough time understanding the feast of international burgertoons.

I once sold a cartoon showing the world as a hamburger, by Chile’s cartoonist Alen Lauzan, to be printed in a High School Social Studies textbook; when I saw the book I was surprised to see that the author wrote that the cartoon meant that everyone in the world loves burgers. In fact, it meant that American is imposing itself on the world. Lauzan also drew Guantanamo as a jail-burger. Swiss cartoonist Patrick Chappatte draws an American burger-nuclear-apocalypse. I drew an illegal immigrant behind a wall, lusting after America, in the form of a burger.

Cartoonists enjoy gay senators and poison Barbies – but sometimes we just need a burger break. Everyone should understand that.

Daryl Cagle is a political cartoonist and blogger for MSNBC.com. Daryl is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. He runs the most popular cartoon site on the Web at Cagle.msnbc.com. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.

Daryl is stepping in for Susie Cagle, who is on vacation this week.

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No One Expects the Cartoon Inquisition

Please use this corrected version of this column and disregard the previous one.

The Spanish humor magazine El Jueves published a cartoon on July 18 that was too much for a Spanish court to stomach. Two days after the magazine came out, a judge ordered police to remove all copies of El Jueves from newsstands and kiosks, the magazine’s Web site was taken down and the court is seeking more information on the cartoonist, who faces a possible two-year jail term.

Soon after the judge’s ruling, the cartoon started appearing all over the Web and was published in other Spanish newspapers as a news story. The Internet buzz was so big that the magazines were often sold out when police arrived at newsstands the next day, to confiscate them. Now the cartoon is a phenomenon, having been seen by many millions of people around the world, rather than just the 80,000 readers of El Jueves. Judges should be careful about what they ask for.

The offending cartoon on the cover of the magazine shows Spanish Crown Prince Felipe having “doggie-style” sex with his wife, Letizia, under the headline, “Obviously Elections are Coming, ZP!” (“ZP” is short for Spanish Prime Minister Zapatero); “2,500 Euros per Child” appears in large red type is above the head of the crown prince, who says to his wife, “Do you realize? If you get pregnant … this will be the closest thing to work I will have ever done in my life!” The headline lampoons a recent initiative by the Spanish government, which would give financial help to couples who have children, in the amount of 2,500 euros or about $3450.00 per child.

Spanish judge Juan Del Olmo wrote that the cartoon was “a clearly denigrating act which is objectively defamatory.” It “is a caricature that affects the honor and the intimate nucleus of dignity of the persons represented by it,” Del Olmo said. “It could damage the prestige of the Crown.”

On their Web site, for a few hours before the site was taken down, the editors of El Jueves made this statement, “We are cartoonists, and we are aware that our work, our duty, and what our readers expect from us is for us to explore the limits of our freedom of expression. We understand that, from time to time, we can even exceed them. That’s life. If we exceed them, that’s what courts are for. But… taking the magazine away? The police going from shop to shop all over the country taking away our magazine? Are we really writing this on July 20th, 2007?”

Part of the judge’s ruling was a demand to find out the identity of the cartoonist, who goes by the single name, “Guillermo.” It is common for cartoonists around the world to use one name, a charming conceit that American cartoonists rarely take advantage of – our celebrities have discovered it though, and it works well for Cher, Madonna, Lassie and Flipper. Guillermo’s full name is Guillermo Torres Meana; he also draws for the Spanish newspaper El Mundo.

In another part of his ruling, the judge demanded that the magazine surrender the “printing plates” that contain the offending cartoon. The judge clearly wasn’t aware that printing plates are not used in modern printing. Guillermo is reported to have said: “They’re going to take the printing plates? Why those haven’t existed for years! The best thing would be for them to cut off my right hand.”

The royal family issued a statement saying that they didn’t ask for the ban. All but one major Spanish newspaper condemned the ban. Al Jazeera showed the cover of the magazine with the racy royals obscured by a black haze. Guillermo’s newspaper, El Mundo, in an editorial commented that the cartoon was “within what is permissible in a society where freedom of expression is a fundamental value.”

The crown prince and his divorcee, TV-newswoman wife have increasingly become the butt of jokes in Spain. El Jueves published a 350 page book of cartoons making fun of the royal family titled, “Tocando los Borbones,” which is a play on the royals’ surname meaning “to be obnoxious,” or that the royal family is obnoxious and the authors will be obnoxious toward them. It may be that the judge doesn’t get out much.

The cartoon kerfuffle in Spain seems more outrageous because it is happening in a modern, EU country where freedom of the press is broadly accepted; but such bans were more common 20 years ago and happened frequently under Spain’s General Franco. In fact, cartoons are one of the best barometers of the freedom of a society; in totalitarian countries cartoonists never think of lampooning their nation’s leaders. Cuban cartoonists never draw Castro. Chinese cartoonists don’t draw their leaders. Don’t even think of drawing the Prophet Muhammad.

When countries teeter on the edge of political freedom the people who test the limits are cartoonists. In recent years: Algerian cartoonist Ali Dilem has been fined and sentenced to jail for drawing his nation’s leaders; South African cartoonist Jonathan “Zapiro” Shapiro is being sued for millions of dollars by an insulted politician; cartoonist Essam Hanafy was jailed in Egypt for insulting the deputy prime minister; cartoonist Paul “Popoli” Nyemb of Cameroon was chased down by goon squads from the government he ridiculed; cartoonist Musa Kart was sued by the prime minister of Turkey who was insulted by being drawn as a cat. There are many more.

Nations, and judges, are best judged by their tolerance of cartoons.

If your newspaper didn’t print the cartoon with this column, you can see it on Daryl Cagle’s blog at www.cagle.com/news/blog. Thanks to Jose Beltran-Escavy for his help with this column. Daryl Cagle is a political cartoonist and blogger for MSNBC.com. Daryl is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. He runs the most popular cartoon site on the Web at www.cagle.msnbc.com. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.

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A Cartoon Mystery

At the editorial cartoonists convention last week I had an opportunity to have a long conversation with Flemming Rose, the editor for the Jyllands-Posten newspaper who commissioned the Danish Muhammad cartoons that sparked a clash of civilizations last year.

One of the Muhammad cartoons was a puzzle to me. There were countless editorials and explanations of the cartoons, but no one could explain one cartoon, which was variously described as “some kind of doodle on a napkin” or “a poem with an inexplicable drawing.” Since the artist had to go into hiding and had a bounty put on his head for this “drawing of Muhammad” that shook the world, I wanted to know more. Were these little Pac-Man characters eating Islam and Judaism? Perhaps Judaism and Islam share a football helmet. Are those motion lines from the little symbols flying up through the air? Where is Muhammad? What the hell?

The cartoon includes a little poem which roughly translates as: “Prophet, you crazy bloke! Keeping women under yoke!”

Rose told me that a retired cartoonist, Erik Abild Sorensen, who is in his eighties, drew this “Muhammad cartoon.” The cartoonist phoned Rose to ask if he was too late to send something in, and Rose told him “go ahead.” The drawing was the last of the twelve to arrive and came in as a sketch on an envelope.

I asked, “Was there anything in the envelope?”

Rose said, “No.”

I asked, “Do you understand this drawing? Can you explain it?”

Rose said, “Well, there’s a little poem there that addresses the general topic.”

I asked, “OK, but the cartoon, what is it?”

Rose said, “I don’t know”

I asked, “Could it be that the elderly artist actually drew Muhammad, and forgot to put his cartoon in the envelope, and just did a little, thoughtless doodle on the envelope, maybe, while he was talking on the phone?”

Rose said, “Yes, that is possible,” and laughed.

For this “drawing of Muhammad,” the cartoonist went under police protection as the world erupted in chaos. I had to laugh too.

I posted the cartoon on my blog and some readers wrote in with the same take on the cartoon; this explanation comes from “Lady Mim” in Switzerland:

“…Now if I may solve this puzzle for you: the Muhammad cartoon you note on your blog that you can’t understand. I had to laugh too, a bit sourly. These are NOT men with a helmet. These are women. The helmet is the head. The lines are the veil. The Jewish star is the eye. The crescent moon is the open mouth. The cartoon depicts angry women who shout at the Prophet … saying that he is responsible for them being kept under a yoke …”

As I take another look I think I might see a little pupil in the Star of David eyeball in the upper left. Maybe not.

Daryl Cagle is a political cartoonist and blogger for MSNBC.com. Daryl is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. He runs the most popular cartoon site on the Web at Cagle.msnbc.com. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.

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Cinco de Mayo – Cartoonists Day

Cinco de Mayo: Cartoonists Day?

On Saturday we’ll all sip our Margaritas, munch on our burritos and think about cartoonists. Saturday, May 5 is “Cartoonists Day.”

Some readers will remember when most of the newspaper comic strips touted Cartoonists Day. As a cartoonist, I love the idea of having my own day where my fans shower me with gifts and adoration – in fact, that was pretty much the idea behind Cartoonists Day. The date was chosen because the first recurring character in American newspaper comics, the Yellow Kid, first appeared in print on May 5, 1895. Cartoonists are suffering from a painful transition now as newspapers decline and their traditional markets for gag cartoons and advertising work suffer a prolonged slump. We can cheer Mom up on Mothers Day, make the secretary happy on Administrative Professionals Day and feed the government on Tax Day — even trees and flags have their own days — why not make long-suffering cartoonists happy with their own day?

The first Saturday in May is also “Free Comic Book Day,” where comic book stores join in a promotion to give away comic books and which happens to fall on May 5 this year. This is also Cartoon Appreciation Week. The stars are aligned for cartoonists this Saturday.

Unfortunately, Cartoonists Day has had a bumpy ride and cartoonists have allowed it to fade away. It all started back in 1997 when Jerry Scott and Rick Kirkman, the creators of the comic strip “Baby Blues,” organized “The Great Comic Strip Switcheroonie,” where cartoonists traded places to draw each other’s comic strips on April Fools’ Day. It was great fun and a creative success.

When I was president of the National Cartoonists Society (NCS) in 2000, Charles “Sparky” Schulz, the creator of “Peanuts,” passed away and I oversaw a special day in the comics where almost all of the cartoonists drew a comic strip tribute to Sparky. After 9/11 the NCS organized a successful Thanksgiving Day tribute on the comics pages to raise money for victims of the World Trade Center disaster.

Cartoonists usually work in isolation and the opportunities to work together were great fun at first – then the glow started to fade. Some cartoonists were enthusiastic about the idea of Cartoonists Day, and pushed the idea of every comic strip artist participating to display the Cartoonists Day logo in their strips, and write something about it in their strip to “raise awareness” of underappreciated cartoonists. The strip cartoonists were urged to do this every year on May 5. Then charities got the idea; they called the NCS saying, “Hey! You cartoonist guys all got together to raise money for the 9/11 victims, how about raising money for this terrible disease, or that one – you can’t believe that Cartoonists Day is more important than my horrible disease, do you? Where are your priorities?!” Of-course, they were right, but there were just too many terrible diseases and social ills waiting in line for space on the comics pages.

Then many of the star cartoonists became weary. They would say, “Why are we doing this Cartoonists Day thing in our strips again?” and “Isn’t it kind of egotistical and self-serving for us to use our strips to call attention to ourselves like this?” Of course, they were right.

Then there was the problem of Cinco de Mayo. Cartoonists who wanted to generate publicity for themselves had to share their day with another topic. Cartoonists in the Midwest couldn’t understand why the cartoonists in California were busy with their Margaritas on Cartoonists Day.

The NCS stopped promoting Cartoonists Day and it slowly faded away. Some cartoonists hated to see it go. There is still a Web site at cartoonistsday.com. Some cartoonists still lobby for the return of Cartoonists Day, but the day has disappeared. Mexico won the cartoon war because the cartoonists took their pens and went home.

And I never got my presents.

Daryl Cagle is a political cartoonist and blogger for MSNBC.com. He is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year,” 2005, 2006 and 2007 editions, are available in bookstores now.

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Newspapers and Cartoonists Wandering Blindly

Every day I read something from journalists obsessing about the future of print. The internet is gobbling up newspaper readers and advertisers. The future looks bleak for ink on paper as newspapers respond by downsizing, degrading their product and hastening their own demise. There seems to be a generally accepted axiom that the internet is the future for journalism. Columnists are transforming into multimedia bloggers and cartoonists feel pressure to animate their political cartoons. It makes perfect sense to chase the shifting audience, but the move to the internet doesn’t make much business sense.

Newspapers are bleeding revenue as the web enjoys a rush from new advertisers. The newspaper “group-think” solution is to move onto the internet to reclaim advertising dollars—but the money on the web is flowing to the search engines (mostly to Google) where topical ads are displayed with search results. Ads accompanying original content on the Web still pay poorly. As a political cartoonist, I run some popular Web sites that get millions of page views per month, but the ad revenue only covers the cost of my servers and bandwidth. Newspapers share this problem as they pour resources into building their Web sites and get very little revenue in return. Many try charging their readers to read archives on their Web sites, a strategy that fails almost every time as most Web surfers simply browse somewhere else where content is free.

Newspapers continue to pin their hopes on their Web sites in the belief that their brands carry goodwill into a new medium, when in fact, newspaper brands have little value on the Web. The three most popular news sites on the Web—Yahoo News, CNN and MSNBC.com—dominate the audience, with other news sites trailing far behind. The reason why is simple, each is attached to a huge audience (Yahoo, AOL and MSN.com) which feeds readers into these sites.

My own cartoon site is associated with MSNBC.com, which gets its traffic from MSN.com, which gets most of its traffic from the famous MSN.com home page, the default home page for PC buyers using the Internet Explorer browser, who don’t bother to change their home page. Yahoo and Google channel their huge search engine audiences into their news sites. The trick to finding a big audience on the Web is to bring your site to the audience, not to expect the audience to find your site.

One of the most popular online newspapers, The Washington Post, understands how the Web audience works. The Post partners with MSN.com and MSNBC.com to bring traffic their way. When The Washington Post Company bought my old employer Slate.com from Microsoft, the negotiations focused on Slate continuing to receive a huge audience flow from promotions on MSN.com. The Post understands the Web where traffic flows like a river – the river has to keep flowing or the lake will dry up.

For many newspaper editors, internet strategy is a fantasy from the movie “Field of Dreams.” “If you build it, they will come.” Good content is nice (Slate has great original content) but securing a continuing audience for that content is more important. Yahoo and Google maintain top news sites with almost no original content. That’s journalism 2.0: circulating content that is created in other media, while paying little or nothing for the content.

Reporters, columnists and editorial cartoonists are suffering from ongoing layoffs in the newspaper industry. The cartooning ranks have been thinned and the cartoonists who still have jobs are often asked to do more work online, such as starting blogs and animating their cartoons for the Web. In 2000, Gregg and Evan Spiridellis (JibJab.com) created some animated political cartoons that became hugely popular on the Web and newspaper editorial cartoonists seemed to agree that, in the future, all political cartoons would be animated. The problem for cartoonists is much the same as the problem for other content creators: there is no market for animated political cartoons when Web sites don’t want to pay for content.

I run a popular Web site and I’m the cartoonist for MSNBC.com, but I still make my living selling cartoons that are printed in ink on paper from traditional clients who actually pay. I often get calls from political cartoonists who are starting to animate their cartoons, asking where they can sell their animations; my answer is, “nowhere.” Even the successful JibJab guys use their political cartoons for publicity and make their living doing animations for commercial clients. The editorial cartoonists seem to be charging ahead in their aimless endeavors, typically creating animated political cartoons on the side, for newspaper employers who pay them nothing extra for the extra hours, creating content that no one wants to buy in syndication.

At this summer’s Association of American Editorial Cartoonists conference, there will be two sponsored programs: “What Do You Mean You’re Not Animating Yet?” and “Blog or Die.”

The aimless charge to the internet extends to the Pulitzer Prizes. This is the second year the Pulitzers accepted entries that were not printed, but were posted on the Web sites of paid circulation, daily print newspapers. The winner and nominees this year were all employees of print newspapers who submitted portfolios of animated Web cartoons that could not be printed in their newspapers–a first for the Pulitzers. The editorial cartoonist community is in a tizzy. Cartoonists want to win prizes and keep their jobs, and according to the Pulitzer jury, the way to do that is to jump on an internet bandwagon that no one is steering.

Daryl Cagle won’t be animating his editorial cartoons anytime soon. He is a political cartoonist and blogger for MSNBC.com. Daryl is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. He runs the most popular cartoon site on the Web at Cagle.msnbc.com. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.

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Columns

Those Terrible Virginia Tech Cartoons

When a lunatic killed 32 people at Virginia Tech University earlier this week I knew what to expect from political cartoonists, who don’t react well to tragedy. Some of the cartoons seemed insensitive, as today’s generation of jokesters struggled to respond to a story with no lighter side.

I have some sympathy for the editorial cartoonists who have a daily deadline and must respond to the headline of the day. The first cartoons were predictable: Uncle Sam or the Virginia Tech mascot, with bowed heads and flags or the school pennant at half-mast. There were lots of riffs on the school logo (the letters “VT”), including one depicting the school logo in dead bodies. Some cartoonists launched immediately into gun control cartoons – “how terrible it is that guns are so widely available” and “what a shame it is that none of the victims were toting firearms to protect themselves.”

I run a syndicate that distributes editorial cartoons to newspapers, and our editors were not happy. The day after the tragedy one editor from Georgia wrote: “As a Cagle subscriber, I have to tell you the cartoons sent today about the Virginia Tech shootings showed a deplorable lack of sensitivity and taste. Can’t you find (someone) who isn’t so quick to try to be funny or cute at innocent people’s expense?”

As bad as this week was for cartoonists, it was worse for television. An army of aggressive TV reporters descended on little Blacksburg, Va., asking everyone they could find, “How do you feel?” and “Did you know him?” The television coverage reached new heights of ugliness when NBC released the killer’s “Multimedia Manifesto” and all we could see on cable news was 24 hours of “non-stop nut-case.” It took a day for the wallpaper killer coverage to devolve into finger pointing among the media about whether they were doing the right thing in publicizing the killer’s message.

When I first heard about the massacre, I wrote in my blog that I would not be drawing any cartoons about it. But after only two days the story had matured into something I wanted to draw cartoons about because there was something for me to criticize. I drew two cartoons bashing NBC; one showed the NBC peacock dressed up as the network of gun-brandishing Seung-Hui Cho. I drew another showing two kids dressed like Cho, because “He’s the only guy we see on TV now.” I drew another one generally bashing people who didn’t see that Cho was a psychopath, with Cho painting the giant words “STOP ME” on the ground while two oblivious college professors walk by saying, “How can we know something like this is going to happen?”

Political cartooning is a negative art form. Cartoonists and columnists work best when bashing hypocrites or speaking to issues where opinion is divided. I am fortunate to have no daily deadline. When I don’t want to draw on a subject, I don’t have to; that was a luxury for me with the Virginia Tech story. Unfortunately, the deadlines of the 24-hour news cycle demand that most cartoonists, reporters and commentators chime in right away.

Sometimes it pays to take a step back and hold your breath without writing, drawing or reporting anything for a couple of days – until there is something constructive to say.

Daryl Cagle is a political cartoonist and blogger for MSNBC.com. He is a past president of the National Cartoonists Society and his cartoons are syndicated to more than 800 newspapers, including the paper you are reading. His books “The BIG Book of Bush Cartoons” and “The Best Political Cartoons of the Year, 2005, 2006 and 2007 Editions,” are available in bookstores now.